Odeon Star Wars Cinema Ad

THE CHALLENGE

Star Wars 9 – Rise of Skywalker has been released on 19 December 2019. The end of an epic saga that started 42 years ago. ODEON came to us with a brief to create a heart-warming legacy piece that tracks the journey of three generations, an ODEON adventure that has run in parallel with the three trilogies of the epic Star Wars Franchise.

THE SOLUTION

We took kit, crew, kids, some astonishingly patterned shirts and plenty of flared jeans to a long day at ODEON Kingston-Upon-Thames to create a step back in time. Our film followed the journey of one family and their long connection to Star Wars. From 1977 on to 1999 and 2017, over three generations tapping into the nostalgia and emotion that has been their ODEON adventure.

WE DELIVERED

With our expert crew (huge shout out to Julia and Chan in wardrobe – all that flammable polyester!) our fantastic actors and very engaged clients we delivered a series of films, giving ODEON a suite of materials for use on their social channels and the big screen itself. All shot in a day with a lot of popcorn and some vividly coloured slushy drinks. And those shirts…

Behind the scenes

PROJECTOdeon Star Wars Cinema Ad
CATEGORYFilm
CLIENTOdeon